So having assumed my little baking stunt was a one-off foray into the world of SEM and blog popularity I was pleasantly surprised this morning to find my cake atop Google’s official analytics blog. Continue Reading →
One of the great new features of Google Analytics is the ability to track events. This opens up fantastic possiblities for tracking user behaviour using ajax, flash and other widget-like behaviour on your website. Continue Reading →
Analytics work is not just about crunching big numbers. Continue Reading →
Today I installed the Google Analytics module for Drupal. For those who don’t know, Drupal is a powerful open source content management platform used by a number of big companies including MTV, Sony and Amnesty International. Continue Reading →
Google Analytics is, on the face of it, a fairly simple tool to pick and tinker about with. But to implement it properly, customize it for your website and then interpret the results is a much more difficult task.
This post is designed to give you my favourite resources for getting more information about the various intricacies of an implementation… Continue Reading →
Those of you who enjoy using the funnel visualisation tool will no doubt be interested in finding out where your users are going along the way through your various goals. Continue Reading →