Inspired by “The Science of Sleep”, we convered my car in cardboard, drew odd slogans and ventured into the city to catch the sights. Continue Reading →
SEO is now a critical requirement for any website. Without consideration for SEO, a site cannot expect to compete for vital search traffic. While important for any webmaster, SEO is also a minefield of information, some good and some bad. Not to mention that the things you need to know are hardly ever all in one place. Continue Reading →
As a precursor to my London-based craft afternoon, I played a game of snout or escalator. Continue Reading →
While working on a big media portal, I redesigned and added functionality to their content management system. This was a big achievement that really transformed the way the editors were able to publish content and so I was inspired to show the client what I had been built in a special presentation where built the whole system out of cardboard. The highlights of this are above, and the whole presentation is at the end of this post.
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Last year was a busy one creatively and so I was pleased to be recognised at the end of year Christmas bash with an award for “Most Creative Consultant”
One of the great new features of Google Analytics is the ability to track events. This opens up fantastic possiblities for tracking user behaviour using ajax, flash and other widget-like behaviour on your website. Continue Reading →
Last week I was disappointed to find out that the brilliant iphone optimised version of iGoogle had disappeared and been replaced with the standard mobile version. Rubbish. Not only do I use this version of iGoogle as my standard homepage both on laptop and mobile, but it is basically my iphone homepage (if it actually had a home page function). Nothing else compares.
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Analytics work is not just about crunching big numbers. Continue Reading →
Today I installed the Google Analytics module for Drupal. For those who don’t know, Drupal is a powerful open source content management platform used by a number of big companies including MTV, Sony and Amnesty International. Continue Reading →
Google Analytics is, on the face of it, a fairly simple tool to pick and tinker about with. But to implement it properly, customize it for your website and then interpret the results is a much more difficult task.
This post is designed to give you my favourite resources for getting more information about the various intricacies of an implementation… Continue Reading →
Those of you who enjoy using the funnel visualisation tool will no doubt be interested in finding out where your users are going along the way through your various goals. Continue Reading →